Did you know that video is one of the most popular content formats on the internet? In fact, video content accounts for more than two-thirds of all online traffic. It’s no wonder businesses are starting to invest more in video production. But what is it about video that makes it so popular? In this blog post, we will discuss seven interesting video production facts that you probably didn’t know!
Video is an extremely popular content format because it is highly engaging. People are more likely to watch a video all the way through than they are to read an article or blog post. This is because video is a visual medium that can hold viewers’ attention for longer periods of time.
Another reason video is so popular is that it is very shareable. People are more likely to share a video with their friends and followers than they are to share written content. This means that businesses who produce videos have the potential to reach a wider audience with their message.
Video production requires a lot of planning and coordination. There are many moving parts to a video shoot, including the videographer, the audio engineer, the lighting technician, and the video editor. All of these people must work together to create a high-quality video.
Video production is also a very time-consuming process. It can take days or even weeks to produce a single video, depending on its length and complexity. This is why businesses often hire professional video production companies to produce their videos.
Video quality is extremely important. Viewers are more likely to watch a video that looks and sounds great than one that is poorly produced. This means that businesses need to invest in high-quality equipment and hire experienced professionals if they want their videos to be successful.
Finally, video is an effective way to connect with viewers on an emotional level. A well-produced video can evoke strong emotions and create a connection with the viewer that is difficult to achieve with other content formats.
If you’re interested in video production, there are a few things you should keep in mind. First, video is an extremely popular content format, so you’ll need to create engaging and shareable videos to reach a wide audience. Second, video production is a time-consuming process, so you’ll need to be patient and plan ahead. And finally, video production requires coordination between many different people, so make sure you have a good team working with you.
As you can see, there are many reasons why video is such a popular content format. If you’re thinking about creating videos for your business, keep these seven video production facts in mind! You’ll be sure to produce videos that engage and connect with your audience. For more information about video production, contact Eight Engines.